Saveur, an epicurean magazine published by Bonnier Corporation, just announced it is producing the largest June/July issue in the publication’s 15-year history. The issue has 22% more ad pages and 14 new advertisers compared to last year, bringing the Ellie-winning magazine’s ad pages up 11% to date. Publisher Merri Lee Kingsly attributes the increase in ad pages to the magazine’s alliance with Virtuoso, an international network of luxury travel agencies. The magazine worked with Virtuoso to establish an elite Travel Advisory Board as a benefit to its readers and partners. “We strongly believe in staying true to our mission by offering unique programs for each type of client,” Kingsly said. “It’s the only way to reach and remain true to our readers.”
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