Sometimes simple imagery and a couple of words can say a lot more than pages of copy.
Beneath the buzz, the blogs and mounds of Tweets about the Nexus One, one powerful image cut through the proverbial clutter and – regardless of your political stance on mobile devices – gave us a freebie lesson in marketing:
Sure, other smart phones may have more robust features, more applications, a better user-interface – they could even be thinner and weigh less. But when you are looking at the above picture, none of that matters, because for that brief moment, you can almost feel the Nexus One in your hand.
