
Tattoos aren’t just skin deep. Delving into the world of tattoo culture is newly launched Bound by Ink, that is chronicling art’s impact on the permanently decorated society, according to Folio.
The article quotes new business manager Howard Lim (and also Source Interlink VP) that he believes “there are a lot of titles out there, but all are very similar in the sense that they focus mainly on just the tattoo and the artist.”
Folio says the quarterly mag has an initial distribution of 175,000 and is on newsstands now with a cover price of $7.99. A scan of the publication’s website shows the cover featuring model Cherry Dollface, an article with insight into inexpensive homemade tattoo machines and a profile of tattoo artists and identical twins—who claim they’re really not “The Evil Twins,” but are really just nice guys.
124-page glossy caters mostly to males, but Source execs say the magazine is trying to reach “outside the box” from Source’s normal overview of autos and motorsports, according to Folio.
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