Twenty-five-year old men are sick of being stigmatized as beer- chugging, babe-gawking meatheads … at least, that’s the idea behind MadePossible, set to launch in July. The publisher, Michael Rideout (Rideout Media Group, LLC), will be launching a multi-platform media brand comprising a magazine, a website and an event marketing business that has a fresh take on the younger male generation, according to MediaWeek.
The one thing you won’t find? Scantily clad women and sex tips – instead, the mag’s approach will nurture career advancement articles, finances and family life for men ages 25-34. The free publication is chock-full of free gifts, from advertisers such as Ray-Ban and Bonobos.
According to MadePossible’s website, the print magazine will come out three times this year, and expand to bimonthly next year with a circulation of one million, based off of highly-targeted marketing lists from sponsors. In its first issues, expect to find a series of articles on the art of negotiating, kicking oldschool investment habits and public figures debating on hot-button issues such as the death penalty, abortion or health care.
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who r the editors of this made possible magazine