Introducing DiscoveryNews.com, the latest breakaway website from Discovery.com, which is destined to expand Discovery Communications’ science and technology news coverage. The new site features dedicated sections on tech, space, earth, archaeology, human, history and dinosaurs, as well as weekly in depth features on various topics. Discovery is also launching a dedicated iPhone and iPod Touch application for $0.99, which will feature multimedia content from the new site. “At a time when other news organizations are cutting back coverage in areas such as science and technology, the new Discovery News underscores the company’s longstanding commitment to science and fills a growing void with a trusted and captivating source of news,” said Kelly Day, executive VP of digital media and commerce, Discovery Communications.
New launches app, discovery, iPhone, launch, news, science, tech, website
Coming this month to an iPhone near you: the December issue of your GQ magazine. Conde Nast has developed the technology to view the December issue’s content on Apple’s iPhone through a $2.99 app. This is the first time a major consumer magazine has made an entire issue available on a custom-built reader on an Apple app, breaking away from Amazon’s Kindle app. In the reader, GQ can be read in vertical or horizontal modes, and users can tap through pages and ads. It will also include video, audio, and links to external websites. The app comes out mid-November. See the full FOLIO story here.
Industry buzz app, Conde Nast, GQ, iPhone, magazine, mobile
The release of the new, upgraded iPhone last week might mean the dawn of a new digital content distribution channel. The first publisher to get its feet wet with the upgraded phone? Men’s Health magazine, which is selling an app that offers workout regimens and exercises to try. But it’s not just a novelty app—where you download it, use it, then forget about it. The new iPhone’s apps allow for continuous upgrades and new features to be added (in the Men’s Health case, new workouts) for additional fees, allowing publishers an outlet for a constant stream of content and a constant stream of revenue. The Men’s Health app, reports AdAge, is selling for $1.99, and additional sets of workouts will go for 99 cents.
Industry buzz app, apps, content, iPhone, revenue