Magazine Launches

Keeping an eye on magazine launches in the custom publishing industry and beyond.

A Magazine Column as a TV Show? Bravo Premieres The Approval Matrix

New York magazine has always been one of my favorite reads. But I think I truly fell in love with it when, in the big redesign of 2004, Adam Moss created The Approval Matrix—that ultimate back-page department that pinpointed the week’s comings, goings, and gossip on a snark-filled grid of “Despicable,” “Brilliant,” “Highbrow,” and “Lowbrow.” [...]

“When life gives you volcanoes, make magazines.”

stranded magazine

Remember that pesky Icelandic ash cloud? You know, the one that grounded thousands of European flights for weeks? Backpackers and businesspeople were all stuck in a collective volcation, stranded and left to bum couch space and beg for hotel rooms. So what do you do if you suddenly have a few weeks to spare? If [...]

Geeks in Style

geek web style guide

Last week, this self-proclaimed editing geek stumbled upon an unexpected gift: a styleguide for web writing. At first look, it seemed to be what I had been hoping my beloved The Associated Press (AP) Stylebook would become. Yahoo! has published its own web content style guide. However, it’s not the new guide I’m interested in. [...]

Give Print a Chance

I love digital. I love videos. So much that we are changing our name from The Magazine Group to TMG. We’re performing all sorts of non-traditional media services for our clients. But I am sick of hearing that magazines are dead. The hype is what’s killing magazines, not the reality—particularly when it comes to highly [...]