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Eat, Print … Love?

August 31, 2010 Insight
last issue gourmet magazine

As a foodie, I was devastated when Condé Nast dropped the guillotine on Gourmet magazine last fall. But as a content publisher, my heart really broke when I saw this photo essay. The magazine had been publishing since 1941; it was a huge loss to the industry. I remember getting my final issue—morbid cover pear and [...]

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One Size Fits All Content Publishing?

August 4, 2010 Convergence
one size fits all content publishing

In the content publishing industry, we’re always discussing technology and how it could be applied to solve the little challenges of life. This article just popped up on our radar—which talks about the rise of designer Scott Dadich as the “Savior” of Condé Nast and how he became the new executive director of digital magazine [...]

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Convince Me

June 2, 2010 Convergence
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So the inevitable conversation has finally arrived in my household, initiated by an innocent question by email: I think we should get android phones. Our phones are useless for anything other than calls, and everyone who has smartphones LOVES them. It really makes me wonder what we’re missing. Ever the late adopter, I have to [...]

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The Masses Are the Media

May 13, 2010 Insight
masses are media

A long time ago, in a media landscape far, far away, there was a theory. The theory was a marketer’s dream. It was even given its own marketing-style nicknames like The Magic Bullet Theory and The Hypodermic Needle Model. According to the theory, communicating with an audience worked something like this: You load up your [...]

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5 Ways Phone Calls Trump Email

May 11, 2010 Insight
rotary phone thumbnail

As much as I’ve always loved being a reporter, there’s something inherently nerve-wracking about picking up the phone to ask someone questions. But when I first started out in the 1990s, I had no choice. There was no email, at least not in most homes and offices. But, oh how the times have changed. A [...]

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Tools Versus Toys

April 21, 2010 Insight
toy hammer

New inventions enter the marketplace on a daily basis. The range of products is wide – from kitchen gadgets to exercise products to social media monitoring devices – but they all sing the same chorus: “This product will change your life.” And they’re probably right. Incorporating a new product into your day-to-day routine will have [...]

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Adobe ♥’s Avatools

April 12, 2010 Convergence
ben stiller avatool

Have you seen the sneak peek video Adobe posted on YouTube for something called “Content-Aware Fill,” a feature to be included in Photoshop CS5? (The full Creative Suite 5, including updates for Photoshop, InDesign, Illustrator and much more was announced today and will ship in the coming month.) Check it out; the effect is pretty [...]

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Love This Video: New York Times’ Daily “TimesCast”

April 5, 2010 TMG on Video
new york times timecast video

To feed consumer demand for video (and to get more mileage out of existing content), The New York Times has launched “TimesCast,” a daily video which summarizes the “big news stories of the day,” according to their website. Viewers not only get to watch senior editors discuss the issues of the day, but also get [...]

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Excuse Me, Mr. Jobs, But Where’s The iMagRack?

March 29, 2010 Convergence
thumbnail of ipad irainbow

With the imminent arrival of Apple’s iPad—initial orders deliver on April 3—the iHype has reached a fever pitch. Soon, anyone who feels the urge (and pays the price) can hold the magical, mystical tablet in his or her hot little hands and read a book, play a game or download tens of thousands of apps [...]

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E-Readers, Digital Mags Galore

December 8, 2009 Convergence
e-reader

The custom media industry is buzzing about today’s announcement of a digital storefront for publishers (read the AdAge story here), but that’s not the only thing going on in the print-to-digital content world… Conde Nast and Adobe are building a digital version of Wired magazine, according to the Wall Street Journal. The e-reader app will [...]

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To e-Read or Not to e-Read?

December 7, 2009 Convergence
sports illustrated on tablet

Last week Time Inc. released this video of how Sports Illustrated magazine could come to life in an e-reader. In response, the UK newspaper The Sun released this video, showing how it’s been the best handheld device for years.

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Launch: Techland

November 17, 2009 Buzz

Calling all geeks! Time launched a new website yesterday just for you (yes, another tech blog!). Techland, the spinoff from Time’s three-year-old Nerd World blog, is muscling itself into an already-crowded category. Its hand-selected editorial staff might be its saving grace, though. It’s led by Time tech editor Peter Ha, who up until September was [...]

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Launch: DiscoveryNews.com

November 10, 2009 Buzz

Introducing DiscoveryNews.com, the latest breakaway website from Discovery.com, which is destined to expand Discovery Communications’ science and technology news coverage. The new site features dedicated sections on tech, space, earth, archaeology, human, history and dinosaurs, as well as weekly in depth features on various topics. Discovery is also launching a dedicated iPhone and iPod Touch [...]

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GQ Puts an Entire Issue in an App

October 29, 2009 Buzz
Thumbnail image for GQ Puts an Entire Issue in an App

Coming this month to an iPhone near you: the December issue of your GQ magazine. Conde Nast has developed the technology to view the December issue’s content on Apple’s iPhone through a $2.99 app. This is the first time a major consumer magazine has made an entire issue available on a custom-built reader on an [...]

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More Augmented Reality

October 29, 2009 Convergence
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On the heels of Popular Science’s animated cover, InStyle’s 3-D Holiday Shopping Guide, and Entertainment Weekly’s in-book videos, Esquire is pulling out all the stops and making its entire December issue the Augmented Reality Issue. It’s the first time a magazine has used this technology (you hold up the magazine page to a webcam, triggering [...]

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A Hulu for Glossies?

October 29, 2009 Convergence
Thumbnail image for A Hulu for Glossies?

We can never resist a magazine or two when standing in the checkout line at Target. Now the retail chain is hoping to spawn similar magazine purchases online through a new digital magazine newsstand it has created in partnership with digital content provider Zinio. Target.com shoppers can order digital subscriptions, single copies, and archived copies [...]

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Ma, My Magazine is Talking To Me!

August 19, 2009 Buzz
Thumbnail image for Ma, My Magazine is Talking To Me!

Open up the Sept. 18 issue of Entertainment Weekly and CBS TV stars will greet you through high-quality video and audio. It’s true! The actors will appear on a paper-thin video player, packaged within a print ad spread for CBS and Pepsi. This “VIP” (video-to-print) technology invites readers to interact and watch five different videos—straight [...]

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Truveo Relaunches Sites with Improved Video Search Tools

June 25, 2009 Buzz

Truveo, the second largest search engine for video (YouTube is the first) announced this week that they are undergoing a major update to its website that makes it easier to find video online. Truveo says that the updated search engine has: – A comprehensive global video index: With more than 350 million online videos from [...]

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