E-Readers, Digital Mags Galore
The industry is buzzing about today’s announcement of a digital storefront for publishers (read the AdAge story here), but that’s not the only thing going on in the print-to-digital content world…
Conde Nast and Adobe are building a digital version of Wired magazine, according to the Wall Street Journal. The e-reader app will be available sometime next year, and then Conde Nast will move on to building apps for the rest of its titles. The app will let readers flip through the pages as if they were in print, as well as access additional layers of content, launch videos, and link to the Web. Read the Wall Street Journal Story here.
Meanwhile, Hearst is launching a service and online store in 2010 that will deliver newspapers and magazines from a variety of publishers on a variety of electronic devices. Called Skiff, the service will work with Sprint to connect readers through dedicated Skiff e-readers sold in Sprint stores, as well as other devices. Read the FOLIO story here.
New magazines have been quietly launching across the pond. Condé Nast launched a twice-yearly British style magazine, titled The Love, earlier this year. Plus, the U.K. version of Wired is relaunching next month. Now the newest announcement is from H Bauer Publishing, which is launching a new consumer magazine that will focus on a trend brought about by the global economic crunch—eating at home. 
